Reddit’s conversational AI search tool leverages Google Gemini

Reddit Answers, the platform’s conversational AI search tool, gets an upgrade through an integration with Google Gemini. This comes over a year after Reddit expanded its partnership with Google Cloud to access its Vertex AI platform to build AI agents.

Google and Reddit announced the update on Wednesday, explaining that by incorporating Gemini on Vertex AI, it will help improve search relevance and provide quick answers for users.

Reddit Answers has been in beta since December 2024 and allows users to ask questions and receive curated summaries of relevant comments and existing posts. 

The feature is designed to keep users on the platform rather than search for threads on Google. By integrating Gemini, Reddit may better compete with OpenAI and other generative AI companies that utilize its data to train their chatbots.

Users have had mixed opinions about the feature, with some likening it to a “knock-off version of Grok AI,” X’s tool that has been known to generate misinformation in the past. Others believe it’s useful for providing a concise overview of generalized advice and insights from fellow users. For example, “how to clean a rusty cast iron.” 

Reddit Answers is currently available in the U.S. in English on the web and iOS devices.

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