Perplexity CEO says its browser will track everything users do online to sell ‘hyper personalized’ ads

Perplexity doesn’t just want to compete with Google, it apparently wants to be Google.  CEO Aravind…

Amazon launches personalized shopping prompts as part of its generative AI push

Amazon continues to infuse AI into its shopping tools to encourage customers to make more purchases.…

Net Worth Optimization: A New Era of Personalized Risk Optimization

Since Harry Markowitz developed modern portfolio theory’s mean-variance optimization (MVO), financial advisors and wealth managers have…

AI-powered ‘more personalized Siri’ is delayed

Apple is delaying the rollout of the “more personalized Siri” experience it promised as part of…